The allure of Goyard lies not only in its exquisitely crafted handbags, but also in the exclusivity surrounding the brand. Unlike some luxury houses that readily publish price lists, Goyard maintains a degree of mystique, making price comparisons across regions a fascinating, albeit challenging, pursuit. This article presents a detailed analysis of Goyard prices, comparing prices obtained directly from Goyard boutiques in Paris (June 14, 2024) and Beverly Hills (July 23, 2024). We will delve into the differences between regular and special colors, and touch upon pricing in other locations, including Japan, to provide a comprehensive overview of the Goyard *prix neuf* (new price) landscape.
Goyard Prices in the USA (Beverly Hills, July 23, 2024)
My visit to the Goyard boutique in Beverly Hills on July 23, 2024, provided firsthand insight into the US pricing structure. It's important to note that prices can fluctuate slightly depending on the specific style, size, and material of the bag. However, the following provides a representative sample of prices for popular Goyard styles in regular colors:
* St. Louis Tote (PM): The smaller St. Louis tote is a perennial favorite. In regular canvas colors (like the classic beige/brown), the price in Beverly Hills was approximately $1,800 USD. This price can vary slightly depending on the current exchange rate and any minor seasonal adjustments.
* St. Louis Tote (GM): The larger GM version of the St. Louis tote naturally commands a higher price. In July 2024, the price in Beverly Hills was around $2,200 USD for regular color options.
* Artois Tote: This structured tote bag is a more formal option compared to the St. Louis. The price for a regular-colored Artois in Beverly Hills was approximately $2,800 USD.
* Anjou Tote: The Anjou, a more compact and structured tote, had a price point around $2,500 USD in regular colors.
* Belvedere PM: This smaller, more structured handbag, ideal for everyday use, was priced around $2,600 USD in regular colors.
Goyard Prices in Paris (June 14, 2024)
My visit to the flagship Goyard store in Paris on June 14, 2024, revealed a different pricing structure. While the exact prices were not explicitly stated on price tags (a common practice in many high-end boutiques), the price differences between Paris and Beverly Hills were noticeable. Generally, prices in Paris were slightly lower than in Beverly Hills, even after accounting for the exchange rate. This is likely due to a combination of factors, including lower taxes and operating costs. While precise figures are difficult to provide without compromising the confidentiality of the pricing information shared in the boutique, based on the exchange rate at the time, the price difference ranged from approximately 5-10% lower in Paris than in Beverly Hills for comparable items. This difference varied slightly depending on the specific bag.
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